Why You Should Build an Email List

One of the most effective ways to generate highly targeted traffic is through the use of an Email list. This "opt in" list allows your visitors to invite you to send them appropriate updates offers and links that they may find attractive. When using the email list if you establish and build their respect they will reward you with return visits and referrals. Under the right strategy you can get more and more referrals. When this happens you have gone viral.

You must make sure to build respect. The value of your list is based on how you treat both your visitors and affiliates.

This is a list of topics I will be expanding on over the next few blog posts, stay tuned:

1. The Email list as an asset
   
• Opt in Form
  
• Contacts
  
• Value of contacts
  
• More sales
  
• Email Targeting of visitors
  
• Establish connection to others
  
2. Auto-responder for Email list management
   
• No spam
  
• Opt in & Opt out
  
• Signup page
  
3. Develop trust
   
• Respect your customer
  
• High value
  
• Free offers
  
• Quality products
  
• Free articles
  
4. Demographics
   
• Who are your customers?
  
• What are they interested in?
  
• How do they buy?
  
• How do I best target them?
  
5. Offers
   
• Free
  
• Special deal
  
• Bundled
  
• Chance & Game Give Away
  
6. Links
   
• Links to affiliate products
  
• Links to your websites
  
• Links to your products
  
• Links and TOS limitations (check)
  
7. Viral marketing
   
• Echo resonance, a friend of a friend sent me…
  
• Repeat traffic
  
• Exponential growth, what is it?